How to Get Reviews & Social Proof So You Can Sell Easier at a Higher Price with Preston Zeller Artwork

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Digital Trailblazer Podcast

How to Get Reviews & Social Proof So You Can Sell Easier at a Higher Price with Preston Zeller

June 02, 2026 • Leah Getts & Todd Getts • Episode 221

0:00 | 34:08

Episode 221: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-free

Without strong testimonials and case studies, online business owners are forced to rely solely on their own claims to make sales — a much harder and slower path to conversions, especially with higher-ticket offers.

In this episode, Preston Zeller teaches us how to build a powerful library of social proof by conducting structured video interviews with past clients, how to reach out in a personalized way that gets a "yes," the three types of testimonials and which ones actually move buyers, and how to extract compelling before-and-after stories even when results are hard to quantify.

About Preston Zeller: Preston is a faith-tech founder, growth executive, documentary filmmaker, and abstract artist with 15 years of experience scaling companies from $25M to $300M ARR. As founder of Psalmlog, he's building an AI-powered biblical guidance app that helps believers find relevant Scripture for any life situation. His growth expertise includes serving as Chief Growth Officer at BatchService, leading digital marketing at A Cloud Guru (acquired by Pluralsight for $2B), and contributing to ZoomInfo's IPO.

Preston is also the creator of the documentary The Art of Grieving (2022), which follows his year-long journey of painting daily after the sudden loss of his brother. The film has won Best Documentary at multiple festivals and is available on Amazon Prime, Apple TV, and Tubi.

Connect with Preston:
https://prestonzeller.com
https://linkedin.com/in/prestonzeller

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